Solutions · RevOps

The GTM content layer
that talks to your stack.

Create links from your workflows, stream view events to your warehouse, and meter usage predictably — over a REST API, signed webhooks, and an MCP server.

REST APISigned WebhooksMCP Server

How it works

From automation to attribution

Step 1

Create programmatically

Your workflow calls the API — or your AI agent uses the MCP server — and gets a tracked link back.

Step 2

Policy runs anyway

Every API-created link passes the same PII scan and sanitization as the web app. No side doors.

Step 3

Events stream out

link.created, link.viewed, link.expired, link.updated, usage.threshold — HMAC-signed to your endpoint, with retries.

Step 4

Report across the org

Account-wide analytics endpoints roll per-link data up for your dashboards and your warehouse.

Use cases

Plumbing that behaves like infrastructure

Links from deal stages

A deal hits "Proposal sent" and your automation creates the tracked link, attaches it to the record, and notifies the rep — no human in the loop.

REST APIAPI keys

View events in the warehouse

Webhook deliveries are HMAC-SHA256 signed, logged, and retried with backoff. Treat engagement data like any other pipeline source.

WebhooksHMAC signingDelivery log

AI-assistant native

Reps create tracked links from Claude or ChatGPT without leaving the conversation — the MCP server and GPT action are ready to install.

MCP serverIntegrations

Usage you can budget

Tracked-view metering is a soft cap: serving never stops, overage settles against prepaid blocks, and alerts fire at the threshold you set.

Usage meteringusage.threshold

Key hygiene at org scale

Personal keys for reps, org-scoped keys for systems. Each is prefix-identified, individually revocable, and shows last use.

Org API keysKey revocation

Recipient-level joins

Per-recipient URLs mean view events join cleanly to contacts in your CRM — engagement by person, not by anonymous fingerprint alone.

Recipient linksAnalytics API

Wire it into the stack this afternoon.

REST, webhooks, and MCP — documented and ready.